Representative example / not client data

An audit should tell you what to do next.

Here is the shape of a DraftHearth first read: a few useful observations, clear priorities, and no invented rankings or customer results.

Illustrative HVAC contractor

Sample audit / service area visibility

Example only

Audit readout

The short version

There is a credible foundation, but the site is not yet making its best services and markets obvious enough.

Illustrative priority

Connect service intent, local proof, and the pages a homeowner needs before calling.

01 / Technical foundation

Make the important pages easier to understand.

Illustrative finding: the core service pages exist, but the hierarchy and internal links do not clearly connect services to their markets.

Next step: map the priority services and service areas into a simpler page structure.

02 / Local visibility

Close the gap between the map and the website.

Illustrative finding: the local profile and on-site service-area signals are not telling the same complete story.

Next step: align categories, services, proof, and location language across the local presence.

03 / Coverage

Answer the jobs homeowners are already searching for.

Illustrative finding: high-value repair and replacement intent has thin or generic coverage.

Next step: prioritize a small set of useful service and city pages instead of publishing broadly.

This page is a representative layout. It contains no client names, rankings, traffic numbers, or fabricated results.

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